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Social Media Manager
Há 1 mês
Barkyn is revolutionizing the pet industry by delivering health and happiness to pet families worldwide. Our mission is to make a meaningful impact on dog families' lives by providing more years, joy, and a deeper bond. We're changing the pet market and e-commerce landscape by making it human, personalized, and beautiful. Our achievements include being named one of Europe's Top 100 Startups by Wired and a success case by Web Summit.
The RoleWe're growing a love brand in Europe, and this is where your journey begins. As a Social Media Manager, you'll be an integral part of the Marketing team, playing a vital role in developing and executing our social media strategy while ensuring our brand continues to engage and grow its audience. Your key responsibilities will include:
- Developing, implementing, and managing our social media strategy across all major platforms.
- Creating, curating, and managing all published content (images, video, written) to build meaningful connections and encourage community members to take action.
- Defining and tracking KPIs to measure the success of every social media campaign.
- Managing and overseeing social media content calendars to ensure consistent and timely delivery of posts.
- Collaborating with designers and other team members to create visual and multimedia content.
- Engaging with followers, responding to queries in a timely manner, and monitoring customer feedback.
- Staying up-to-date with the latest social media best practices, tools, and technologies.
- Analyzing data and generating reports to inform future campaigns and improve strategy.
- Managing and growing our social media communities by initiating discussions and responding to comments.
- Working closely with influencers and brand ambassadors to increase brand awareness and drive engagement.
Mandatory Requirements:
- Minimum 4 years of experience.
- Experience in managing social media platforms of large communities, over 50,000.
- Experience in Consumer Brands businesses.
- Experience at a medium-sized startup in the recent past, ideally at a scale-up journey.
- Love for dogs.
- Fluent in English, and Portuguese or Spanish.
- Comfortable in high-pressure and high-stakes environments.
Brownie Points:
- Dog owner.
- Experience in a DTC subscription service.
- Experience with influencers or high-profile celebrities.
- Immediate availability.