Customer Experience Specialist

2 meses atrás


Faro, Portugal Phiture Tempo inteiro

Company Overview:

Phiture is a pioneering company in the iGaming industry, dedicated to advancing blockchain-driven projects. Our team fosters innovation and development, creating a dynamic work environment.

About the Role:

We are seeking an experienced Customer Experience Specialist to join our CRM team. This role involves supporting the team in executing retention and engagement strategies across various channels, including email, telegram, and onsite notifications.

Your Key Responsibilities will include:

  • Email Creation & Campaign Execution: You will assist in designing email marketing templates, ensuring campaigns align with brand identity and effectively target player segments.
  • Campaign Deployment: Set up, test, and deploy email and onsite notification campaigns using CRM platforms (FastTrack), guaranteeing timely delivery.
  • Campaign Calendar Management: Support the team in managing the CRM campaign calendar, ensuring deadlines are met and communication is consistent with promotional schedules.
  • Database Segmentation: Assist in segmenting the player database to target specific groups with relevant offers and messaging based on behavior and player lifecycle stages.
  • Campaign Reporting: Track and report on key performance metrics, such as open rates, click-through rates, and conversion rates, providing insights for future campaign improvements.

You will be working closely with internal teams to align content and promotions with overall business goals. A basic understanding of HTML for email design is a plus.

We estimate this role to be earning £40,000 - £55,000 per year, depending on experience and qualifications.

About You:

To succeed in this position, you should have:

  • CRM Coordination experience in a gaming environment, ideally online casino.
  • Experience using FastTrack as a CRM tool.
  • A Bachelor's degree in Marketing, Business, or related fields.
  • Experience in CRM, digital marketing, or a similar role, preferably in the iGaming industry.
  • Basic knowledge of CRM platforms and email marketing tools.
  • Strong attention to detail and organizational skills to manage multiple tasks.
  • Ability to analyze campaign performance data and provide actionable insights.


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