Digital Conversion Growth Specialist

Há 2 dias


Faro, Portugal Phiture Tempo inteiro

**About Block Labs**

We are a leading force in the Web3 space, incubating, investing in, and accelerating top-tier fintech, crypto, and iGaming projects. Our mission is to shape the future of decentralized technology by partnering with visionary startups to raise funding, refine product-market fit, and grow their audiences.

At Block Labs, we're passionate about turning bold ideas into breakthrough success. We're seeking a highly skilled Digital Conversion Growth Specialist to join our growing team.

### The Role

As a key member of our digital growth team, you will play a crucial role in improving conversion rates across all our digital platforms. You will be responsible for developing and executing a comprehensive conversion optimisation strategy, ensuring that key user touchpoints are optimised for maximum engagement and conversion rates.

### Key Responsibilities

* Collaborate with product managers and developers to set up, refine, and optimize event tracking across our websites and apps, ensuring that all necessary conversion and behavioral events are accurately tracked and reported.

* Design, launch, and analyse A/B and multivariate tests to identify opportunities for conversion improvement, regularly testing landing pages, funnels, and features to determine the best-performing variants.

* Work closely with our internal data team to define what metrics and KPIs should be reported on, ensuring the accuracy of the data being captured and providing actionable insights and recommendations based on your analysis.

* Partner with cross-functional teams to align on goals and ensure that CRO efforts are fully integrated with broader product and marketing strategies.

* Stay on top of CRO and UX/UI best practices and industry trends, implementing new ideas and strategies that can further enhance the user journey across platforms.

### Requirements

We're looking for a highly motivated and experienced professional with a strong background in digital marketing and conversion rate optimisation. If you have a passion for driving business growth through data-driven insights, we'd love to hear from you.

**Estimated Salary: £60,000 - £80,000 per year**, depending on experience, plus benefits and a competitive bonus structure.

We offer a dynamic and supportive work environment, with opportunities for professional growth and development. If you're passionate about shaping the future of decentralised technology, apply today


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