Marketing Automation Expert
Há 8 horas
About Nestle Sa, we are at the heart of the food and beverage industry. Our Supply Chain, Financial, HR, Digital & Social Media, CRM and Consumer Engagement services enable us to engage with millions of consumers worldwide.
We are a multicultural and diverse team of professionals passionate about digital innovation and driving continuous improvement processes with colleagues across the world.
Our Integrated Marketing Services department is looking for an experienced Marketing Automation Expert to provide excellent customer experiences for all Nestle's clients by deploying targeted marketing campaigns and working on various communication channels.
A day in the life of... Collaborate with our brands to create engaging email, push notification, and SMS campaigns based on defined strategies using HTML templates. Implement database segmentation on email marketing tools. Design personalized customer journeys according to brand guidelines. Conduct A/B tests to improve engagement and campaign deliverability. Monitor campaigns and generate KPI reports. Ensure campaigns' success using best practices and analyzing KPIs. Build effective relationships with internal and external stakeholders.
To succeed in this role:
- Bachelor or master's degree in Marketing, Digital Marketing, Communication Design, Design & Multimedia, Information Management or similar field
- Experience with email marketing tools (e.g., MailChimp, RDStation, E-Goi, Adobe Campaign, Salesforce Marketing Cloud, Eloqua, Klavyio)
- Knowledge of HTML or CSS
- Proficiency in English (spoken and written)
- Ability to quickly learn new technologies and working methods
We offer competitive salary and annual bonus up to €60,000 per year, depending on your performance. Additionally, you can enjoy flexible working environment, meal allowance card, flex benefits, discounts at partner companies, free coffee and company equipment. We also provide e-learning courses, training programs and career progression opportunities.
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