Lead User Acquisition Manager

4 semanas atrás


Braga, Braga, Portugal Values Value Tempo inteiro
User Acquisition Manager Job Description

We are seeking a highly skilled User Acquisition Manager to join our team at Values Value. As a key member of our mobile gaming team, you will be responsible for developing and executing robust user acquisition strategies to attract high-quality users to our mobile IAP game.

Key Responsibilities:

  • Develop and execute user acquisition strategies across various channels, including Facebook, Google Ads, video networks, and other relevant platforms.
  • Conduct in-depth performance analyses of UA campaigns, identifying key insights and implementing optimizations to enhance ROI and LTV.
  • Collaborate closely with cross-functional teams, including marketing, product, and data analytics, to align UA efforts with overall business goals.
  • Stay abreast of industry trends, competitive landscape, and best practices in user acquisition to drive ongoing improvement and innovation.
  • Take charge of UA budget allocation and forecasting, ensuring resource efficiency to attain desired outcomes.

Requirements:

  • Minimum 5 years of experience in user acquisition for mobile gaming, with a strong understanding of in-app purchases and monetization strategies.
  • Proven track record of managing successful user acquisition campaigns and achieving growth targets.
  • Strong analytical skills with the ability to interpret complex data sets and derive actionable insights.
  • Proficiency in analytical tools and networks such as AppsFlyer.
  • Experience with video networks and other relevant user acquisition channels.

What We Offer:

  • Opportunity to work on a permanent basis.
  • Option to work in a Moldova office or remotely.
  • Medical insurance.
  • Public transport and parking space.
  • Meals and beverages at the office.
  • Pilates and language courses.
  • Overtime work is optional and well-paid.

Selection Process:

  • Screening with VV Recruiter.
  • Technical interview.
  • Final interview.


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