Business Data Analyst
Há 4 dias
Job Overview
FedEx is the largest express transportation company in the world, connecting more than 220 countries and territories. We work every moment to deliver the most important package of someone's day.
We are seeking a skilled Data Analyst to join our team in Customer Data Analysis. As a key member of our marketing team, you will be responsible for analyzing customer data from various sources to identify trends, behaviors, and insights that drive engagement strategies.
Key Responsibilities
- Analyze customer data using tools like SAS, Alteryx, and Databricks to identify trends and behaviors.
- Develop audience segments based on customer data to tailor marketing strategies and campaigns.
- Support marketing automation by developing and managing data-driven strategies, including segmentation, lead scoring, and personalized campaigns.
- Create and maintain dashboards and reports to provide actionable insights into customer engagement metrics and campaign performance.
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