Data Insights Analyst

Há 5 dias


Leça do Bailio, Porto, Portugal FedEx Group Tempo inteiro

About FedEx Group

FedEx is the largest express transportation company in the world, connecting over 220 countries and territories. Our mission is to deliver the most important packages of someone's day. We have a diverse team of passionate people who work together to provide outstanding customer experiences.

What You Will Be Doing

  • Analyze customer data from various sources, including CRM systems, web analytics, and social media, using tools like SAS, Alteryx, and Databricks to identify trends and insights that drive engagement strategies.
  • Develop audience segments based on customer data and tailor marketing strategies to specific groups.
  • Support marketing automation by developing data-driven strategies, including segmentation, lead scoring, and personalized campaigns.
  • Create and maintain dashboards and reports that provide actionable insights into customer engagement metrics and campaign performance.
  • Monitor and optimize campaign performance by tracking and analyzing results, providing recommendations for improvement.

Your Skills and Qualifications

  • Expertise in data analysis tools, including SAS, Alteryx, Databricks, SQL, Excel, and data visualization tools like Tableau or Power BI.
  • Experience with marketing automation platforms, including Relay42, HubSpot, Marketo, or Salesforce Marketing Cloud.
  • Strong analytical skills, with the ability to interpret complex data sets and provide actionable insights.
  • Excellent communication and reporting skills, with the ability to present findings and recommendations to technical and non-technical stakeholders.

About This Opportunity

  • A competitive compensation package.
  • Training and on-the-job learning opportunities.
  • Extensive learning resources to develop your skills and knowledge.
  • Tuition Assistance Program (applicable for FedEx positions with a permanent contract).
  • Employee Assistance Program for you and your family in difficult life situations.
  • Employee reduced-rate shipping.
  • Career opportunities within a global company.


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