Marketing Automation Manager
1 semana atrás
Cision employs the brightest, most passionate people in the tech industry. We’d love for you to join our growing team We invest in our people through training and professional development while supporting you along the way—all so you can meet your career goals. To us, the most important measure of our success is yours.
**Cision is looking for a Marketing Automation Manager to join the global Marketing Operations team, leading EMEA. This role will drive significant change through enhancing our marketing team’s automation capabilities. This person will be part of the Marketing Automation team, reporting into the Global Director of Marketing Automation.**
**What are we looking for?**:
- Leading the EU Eloqua instances at the administrative level and provide day-to-day support for the EU demand generation team via our ticketing system
- Drive the strategy and execution on the marketing automation roadmap in-partnership with demand generation, content marketing and creative services.
- Partner with Sales Operations on various lead process automations to optimize our lead management process within Salesforce
- Lead the governance around best-in-class Eloqua campaign framework for tracking, measuring and data capture
- Centralized audience development using Eloqua segments for demand generation campaigns and always-on nurture programs
- Support the management of integrations that are connected to Eloqua, including key marketing technologies supporting ABM and PPC initiatives
- Build, manage and optimize the lead scoring model, in-conjunction with marketing operations, demand generation and sales leadership
- Stay abreast of new Eloqua and marketing operations developments and make recommendations for strategic improvements to continually fine-tune and develop the effectiveness of the platform.
- Ensure quality and security of customer/prospect data within the Eloqua platform, including managing consent practices set by our Data Privacy team are upheld
**Essential Skills and Experience**:
- Minimum of 1+ years of Marketing Automation administrative level experience (Eloqua preferred or other marketing automation platform - Marketo, Pardot, Hubspot)
- Minimum of 1+ years of using Salesforce in relation to Eloqua or other marketing automation platform
- Minimum of 3+ years of Marketing experience (B2B/SaaS preferred)
- Comfortable with creating and presenting on marketing automation related topics, including training and enablement for users
**What you will get**:
- Career progression opportunities
- Dental and healthcare plan
- Employee Assistance Programme (EAP)
- Cision Extras - retail discounts
- Learning Portal
**If this sounds like you and you feel you have what it takes to succeed in this role, we want to hear from you
** Our recruitment process in entirely remote for your safety **
**#LI-FR1**
As a global leader in PR, marketing and social media management technology and intelligence, Cision helps brands and organizations to identify, connect and engage with customers and stakeholders to drive business results. PR Newswire, a network of over 1.1 billion influencers, in-depth monitoring, analytics and its Brandwatch and Falcon.io social media platforms headline a premier suite of solutions. Cision has offices in 24 countries throughout the Americas, EMEA and APAC.
Cision is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected statuses.
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