Growth Marketing Manager

4 semanas atrás


Aveiro, Portugal Acciona S.A Tempo inteiro

Somos una compañía global, líder en el desarrollo de infraestructuras regenerativas que generan un impacto positivo en la sociedad. Nuestra plantilla, formada por más de 60.000 profesionales y presente en más de 40 países de los cinco continentes, contribuye a nuestra misión de diseñar un planeta mejor. Buscamos personas que quieran marcar la diferencia, promover el desarrollo sostenible y encontrar soluciones a los mayores desafíos globales, incluidos el cambio climático, la sobrepoblación y la escasez hídrica. Únete a nosotros en la búsqueda de soluciones para lograr un futuro sostenible. Descripción del puesto Esta figura será Responsable del Área de Digital y CRM de la Compañía, tanto del área de Silence como de Movilidad. Requisitos del candidato Coordinar la estrategia de la compañía en las propiedades digitales (Web, CRM, Call Center). Responsable de diseñar, implementar y optimizar estrategias de marketing con el objetivo de impulsar el crecimiento de la empresa. Incrementar la adquisición de usuarios, retención y monetización. Establecer la estrategia y coordinar el performance Digital en propiedades digitales. Supervisar al analista de marketing Acciona Movilidad. Analizar datos de marketing y comportamiento de los usuarios para identificar oportunidades de crecimiento. Utilizar herramientas analíticas para medir el rendimiento de las campañas y realizar ajustes basados en los resultados. Optimizar las campañas de adquisición para maximizar el ROI. Formación reglada: Formacion universitaria en Publicidad, Relaciones Públicas, Marketing, Periodismo o similar. Formación no reglada / Complementaria: Se valorará de manera muy positiva máster/postgrado en Marketing y/o Comunicación Digital. Dominio inglés (C1). Dominio Paquete Office. Experiencia: Se valorará de manera muy positiva 3-5 años en posición similar. Conocimiento práctico de SEO, SEM, marketing en redes sociales, marketing de contenidos, y email marketing. Experiencia con herramientas de análisis (Google Analytics, Mixpanel, Tableau, etc.). Otros: Habilidad para trabajar en equipo, organización y planificación. Capacidad para trabajar en un entorno dinámico y de ritmo rápido. Habilidad para gestionar múltiples proyectos simultáneamente. Pensamiento creativo, out the box. #J-18808-Ljbffr



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