Product Specialist

Há 3 dias


Lisboa, Portugal Bestseller Textilhandels Gmbh Tempo inteiro

.Product Specialist & Key Account Manager Sobre Nós: A Bestseller é uma empresa global de moda que oferece uma vasta gama de vestuário e acessórios de alta qualidade. Estamos comprometidos em proporcionar produtos de excelência e a criar uma experiência de compra única para os nossos clientes. Junta-te à nossa equipa inovadora e ajuda-nos a impulsionar a inovação e o crescimento na indústria de moda e retalho. Descrição da Posição: Procuramos um Product Specialist & Key Account Manager, ambicioso e estratégico para gerir o ciclo de vida dos produtos, selecionar produtos e coleções para as nossas lojas monomarca, trabalhar na estratégia go-to-market e manter relações chave com os nossos clientes. Este papel inclui uma análise contínua do ambiente competitivo do retalho de moda em Portugal, a realização de propostas de produto e a colaboração estreita com a equipa de Coordenação de Visual Merchandising e Brand-ID para otimizar a experiência nas lojas. Procuramos alguém com a capacidade de desafiar o status quo diariamente. Principais Responsabilidades: 1. Gestão de Produto:- Supervisionar o ciclo de vida completo do produto, desde o conceito até a entrada em loja e análise pós-entrada em loja.- Realizar pesquisas de mercado para identificar as necessidades dos clientes, tendências de mercado e panorama competitivo, com foco no mercado de moda em Portugal.- Desenvolver o posicionamento e a mensagem dos produtos que os diferenciem no mercado. 2. Seleção de Produtos para Lojas Monomarca:- Fazer propostas de seleção de produto para as lojas monomarca.- Tomar decisões estratégicas sobre os assortimentos de produtos para as lojas monomarca, com base em análises de mercado e dados de vendas.- Analisar dados de vendas e feedback dos clientes para otimizar a oferta de produtos.- Trabalhar com as equipas internas para garantir a entrega atempada dos produtos. 3. Análise Competitiva:- Monitorizar e analisar continuamente o ambiente competitivo do retalho de moda em Portugal.- Identificar concorrentes chave e analisar as suas ofertas de produtos, estratégias de preços e posicionamento no mercado.- Fornecer relatórios e insights regulares para informar a estratégia de produto e tomada de decisões. 4. Gestão de Contas Chave (KAM):- Construir e manter relações fortes com as contas chave.- Compreender as necessidades e requisitos dos clientes chave e fornecer soluções personalizadas.- Negociar contratos e acordos para maximizar o lucro e a satisfação do cliente. 5. Colaboração com Visual Merchandising e Brand-ID:- Colaborar com a equipa de Coordenação de Visual Merchandising para criar displays impactantes nas lojas.- Desenvolver e implementar diretrizes de Visual Merchandising que melhorem a experiência de compra.- Monitorizar e ajustar o merchandising nas lojas com base no desempenho de vendas e feedback dos clientes. 6. Análise de Desempenho:- Monitorizar e analisar indicadores chave de desempenho (KPIs) para produtos e contas chave


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