Crm & Loyalty Manager

4 semanas atrás


Lisboa, Portugal Robert Walters Plc Tempo inteiro

Our client, a leading multinational hotel group with over 100 hotels in 16 countries, is seeking a CRM & Loyalty Manager to take charge of their loyalty program and lead the CRM and Marketing Automation strategy. This role is an exciting opportunity to optimise the digital customer journey, ensuring smooth operation and member satisfaction.
Key Responsibilities:
• Develop and execute strategies to attract, activate, and retain members of the loyalty program.
• Oversee the day-to-day operations of the loyalty program across hotels and B&Bs, ensuring member satisfaction.
• Analyse data to refine program offerings and create personalised experiences for members.
• Manage promotional campaigns to highlight the benefits of the loyalty program.
• Utilise customer data to identify target audiences for marketing automation campaigns.
• Plan and implement the digital customer journey through automated marketing processes.
• Outline every step of the customer journey, identifying key audiences, communication triggers, channels, content, and available offers.
• Create detailed reports to assess campaign performance at each stage of the journey and provide actionable recommendations.
• Continuously refine and optimise the digital journey and communications to boost conversion rates and elevate the customer experience.
• Suggest creative and innovative solutions to meet evolving customer needs and adapt to market changes.
• Keep informed of the latest industry trends, best practices, and innovations to stay ahead of the competition.
What You Bring:
• A Master's degree in Management, Economics, Finance, or a related area.
• Minimum 3 years of experience in Strategic Consulting or a related field.
• Familiarity with loyalty programs, CRM, or Marketing Automation strategies.
• Proficient in Excel and PowerPoint.
• Experience with Salesforce Marketing Cloud is a plus.
• Excellent problem-solving, project management, and quantitative analysis skills.
• Strong communication, collaboration, and leadership abilities.
• Fluent in Portuguese and English.
Why Apply Now?
Our client is an equal opportunity employer that values diversity and fosters an inclusive workplace for all. They provide ongoing opportunities for learning and growth. By joining their team, you will work in a multicultural and international setting. They are also deeply committed to respecting the planet, understanding that we are all temporary stewards of the Earth.
Ready for the next step in your career? Please send your CV to ******

#J-18808-Ljbffr



  • Lisboa, Lisboa, Portugal Robert Walters Plc Tempo inteiro

    Loyalty Program Manager JobRobert Walters Plc is seeking a CRM & Loyalty Program Manager to lead the loyalty program and CRM strategy for a leading multinational hotel group. This role offers an exciting opportunity to optimise the digital customer journey, ensuring smooth operation and member satisfaction.Responsibilities:• Develop and execute strategies...


  • Lisboa, Lisboa, Portugal Robert Walters Plc Tempo inteiro

    Job Title: Crm & Loyalty Programme ManagerJob Summary:We are seeking a Crm & Loyalty Programme Manager to lead our loyalty programme and develop the CRM and Marketing Automation strategy. This role involves optimising the digital customer journey, ensuring smooth operation and member satisfaction.Key Responsibilities:Develop and execute strategies to...


  • Lisboa, Portugal Pestana Group Tempo inteiro

    As tuas principais tarefas Como CRM & Loyalty Manager, serás responsável pelo programa de fidelização do Pestana Hotel Group, garantindo o bom funcionamento e a satisfação dos membros.Adicionalmente, irás liderar a estratégia de CRM e Marketing de Automação para otimizar a jornada digital do cliente.As tuas principais responsabilidades Criar e...


  • Lisboa, Portugal Pestana Group Tempo inteiro

    As tuas principais tarefas Como CRM & Loyalty Manager, serás responsável pelo programa de fidelização do Pestana Hotel Group, garantindo o bom funcionamento e a satisfação dos membros.Adicionalmente, irás liderar a estratégia de CRM e Marketing de Automação para otimizar a jornada digital do cliente.As tuas principais responsabilidades Criar e...

  • Loyalty Manager

    Há 1 mês


    Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    .Galp has been part of society for generations, and as energy changes, we adapt too. Here you will have the opportunity to grow, with the resources you need to develop at your own pace, in your own way. Together we can continue to contribute to the communities where we live and work. We can build a more efficient future for ourselves and for future...

  • Loyalty Manager

    Há 1 mês


    Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    .Galp has been part of society for generations, and as energy changes, we adapt too. Here you will have the opportunity to grow, with the resources you need to develop at your own pace, in your own way. Together we can continue to contribute to the communities where we live and work. We can build a more efficient future for ourselves and for future...

  • Loyalty Manager

    Há 1 mês


    Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    Galp has been part of society for generations, and as energy changes, we adapt too. Here you will have the opportunity to grow, with the resources you need to develop at your own pace, in your own way. Together we can continue to contribute to the communities where we live and work. We can build a more efficient future for ourselves and for future...

  • Loyalty Manager

    Há 1 mês


    Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    Galp has been part of society for generations, and as energy changes, we adapt too. Here you will have the opportunity to grow, with the resources you need to develop at your own pace, in your own way. Together we can continue to contribute to the communities where we live and work. We can build a more efficient future for ourselves and for future...

  • Loyalty Manager

    2 meses atrás


    Lisboa, Portugal Galp Tempo inteiro

    Galp has been part of society for generations, and as energy changes, we adapt too. Here you will have the opportunity to grow, with the resources you need to develop at your own pace, in your own way. Together we can continue to contribute to the communities where we live and work. We can build a more efficient future for ourselves and for future...

  • Loyalty Manager

    Há 1 mês


    Lisboa, Portugal Galp Tempo inteiro

    Galp has been part of society for generations, and as energy changes, we adapt too. Here you will have the opportunity to grow, with the resources you need to develop at your own pace, in your own way. Together we can continue to contribute to the communities where we live and work. We can build a more efficient future for ourselves and for future...

  • Loyalty Program Manager

    4 semanas atrás


    Lisboa, Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    About Galp Energia España SauGalp Energia España Sau is a leading energy company that has been part of society for generations. As energy changes, we adapt too, and we're committed to growing and developing our team members in a dynamic and supportive environment.Job Title: Loyalty ManagerWe're seeking a highly skilled Loyalty Manager to join our...

  • Loyalty Program Manager

    4 semanas atrás


    Lisboa, Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    About Galp Energia España SauGalp Energia España Sau is a leading energy company that has been part of society for generations. As energy changes, we adapt too, and we're looking for talented individuals to join our team.Job Title: Loyalty ManagerWe're seeking a skilled Loyalty Manager to lead and deliver customer loyalty, activation, and retention...

  • Loyalty Program Manager

    4 semanas atrás


    Lisboa, Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    About the RoleWe are seeking a highly skilled Loyalty Manager to join our Commercial business unit at Galp Energia España Sau. As a key member of our team, you will be responsible for developing and implementing customer loyalty strategies that drive engagement and retention.Key ResponsibilitiesDesign and execute loyalty campaigns to increase customer...

  • Loyalty Program Manager

    4 semanas atrás


    Lisboa, Lisboa, Portugal Galp Tempo inteiro

    About the RoleWe are seeking a highly skilled Loyalty Manager to join our Commercial business unit at Galp. As a key member of our team, you will be responsible for developing and implementing customer loyalty strategies to drive engagement and retention.Key Responsibilities:Develop and manage loyalty campaigns to improve customer retention and...

  • Crm Manager

    4 semanas atrás


    Lisboa, Lisboa, Portugal Yazio Gmbh Tempo inteiro

    About the Role:We are seeking a highly skilled CRM Manager to join our Growth product squad at Yazio Gmbh. As a key member of our team, you will play a crucial role in increasing daily active users, improving user retention, and driving long-term engagement.Key Responsibilities:Develop and execute CRM strategies to encourage daily app usage and user...

  • Loyalty Manager

    4 semanas atrás


    Lisboa, Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    About the RoleAs a Loyalty Manager at Galp Energia España Sau, you will be responsible for developing and executing customer loyalty strategies to drive engagement and retention. You will work closely with cross-functional teams to design and implement loyalty programs, analyze customer data, and optimize customer experiences.Key ResponsibilitiesDevelop and...

  • Loyalty Program Manager

    4 semanas atrás


    Lisboa, Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    About Galp Energia España SauGalp Energia España Sau is an energy company that has been part of society for generations. We adapt to the changing energy landscape, providing resources for growth and development. Our goal is to contribute to the communities where we live and work, building a more efficient future for ourselves and future generations.About...

  • CRM Manager

    5 meses atrás


    Lisboa, Portugal Makro Portugal Tempo inteiro

    **Company Description** MAKRO is the Portuguese subsidiary of the METRO Group, leader in the large distribution market. We are present in 25 countries and our purpose is to live the passion for Portuguese gastronomy, bringing its diversity to the world. We are a global company that operates locally. Our products and services set the standards for the...

  • Senior CRM Marketing Manager

    4 semanas atrás


    Lisboa, Lisboa, Portugal Emma Tempo inteiro

    Transform the Sleep Industry with EmmaAre you ready to disrupt the status quo and push the boundaries of technology? Emma, the world's largest D2C sleep brand, is seeking a highly ambitious and analytical CRM Marketing Manager to join our team.About the Role:As a CRM Marketing Manager, you will be responsible for the strategic evaluation and optimization of...

  • Loyalty Manager

    4 semanas atrás


    Lisboa, Lisboa, Portugal Galp Energia España Sau Tempo inteiro

    About the RoleGalp Energia España Sau is seeking a highly skilled Loyalty Manager to join our Commercial business unit. As a key member of our team, you will be responsible for developing and implementing customer loyalty and retention strategies that drive business growth and customer satisfaction.Key ResponsibilitiesDevelop and execute loyalty campaigns...