Lead Product Marketing Manager

4 semanas atrás

Lisboa, Portugal Acronis Tempo inteiro

Acronis is a world leader in cyber protection—empowering people with cutting-edge technology that enables them to monitor, control, and protect the data that their businesses and lives depend on. Acronis is growing rapidly and leading the market with innovative solutions to drive growth. Our technology is constantly evolving and new features are being added with each release.

**WHAT YOU'LL DO**

As part of our Product and Solutions Marketing organization, you will be reporting to our Director of Product Marketing. In this highly visible, global role you'll look after our marketing messaging, positioning, product marketing plan and GTM execution for our core platform and product known as Acronis Cyber Protect and Acronis Cyber Protect Cloud. You will:

- Be the product marketing lead - Acronis Cyber Protect and Acronis Cyber Protect Cloud.
You'll be the marketing organization's go-to expert on the roadmap, features, functions, use cases and target users while owning creation and maintenance of a relevant, differentiated, compelling product positioning and messaging framework.
- Be the primary GTM partner for Product Management counterparts.
From them you'll learn the product business case - including competitive landscape, differentiated technology and capabilities, product roadmap, use cases, and features. With them you'll bring releases to market. And then you'll lead with building a product marketing plan that proposes and connects all of the sales and marketing activities needed to hit sales goals - and product targets.
- Be a key partner to our Segment (Solution) Marketing leads.
You will work closely with the Segment leads as the work on positioning and messaging the portfolio to the market, with the core platform at the center of the action. In turn, they will support you with the insights and messaging to use to tune your product messaging.
- Develop, own and execute a marketing plan for your product.
Working with marcom and cross-functionally, you'll build a comprehensive plan that links all launches, campaigns, events, and sales plays with content, coverage and communications channels - offering a single view to everything done to bring the product to market - and then reports back on the results.
- Own the creation and maintenance of the core product marketing collateral, web, and sales enablement toolset.
You will ensure that all standard assets throughout the funnel are kept up to date, with quality, and following best practices. You will write, author, video, powerpoint - communicate your product's story in every format and review other work that carries your messaging.
- Bring market and competitive intelligence, targeting and segmentation information into your plan, and share it with your Product colleagues.
Partnering with our AR lead and our Solution Marketing team, you'll bring insights into the trends in the market, into your messaging and content, and will provide these inputs back into the Product team and across Marketing to inform decisions and strategy.
- Build productive relationships with the sales teams.
You'll support their efforts, but you'll also solicit their feedback on sales tools, messaging, and partner/customer pain points and competitors.
- Be a public-facing representative for your product.
You will complete technical training and be able to conduct live demos, present your product when called upon, and be ready to engage both partners and customers directly to solicit their feedback and experiences to enrich your knowledge - and their perceptions of Acronis. You will also provide tradeshow support serving on 'the booth' and ensuring that sales presentations of your product are on message and on point.
- You'll use our processes and tools like Jira and Sharepoint to track your work and collaborate in our team.

**WHAT YOU BRING (EXPERIENCE & QUALIFICATIONS)**
- 7+ years of product marketing experience within the B2B IT industry, with time at an established high-tech company.
- Have owned responsibility for a platform-play product delivered in a SaaS, consumption-based, multi-tenant model.
- Broad IT management technical domain in vulnerability management, cybersecurity, backup, disaster recovery, and endpoint management required.
- Team lead experience with skills in planning, resourcing, budgeting, handling dependencies, long-term roadmaps, Agile environments, project management, virtual teaming, and global markets.
- Knowledge of both Provider and business customer SMB through Enterprise IT environments is required, with specific experience working with MSPs and provider automation tools like PSA and RMMs highly important.
- Ability to dive deep in technology and to convey complex ideas simply and clearly in written and verbal formats, including public speaking, demos and content development
- Successful track record of cross-functional, cross-company collaboration with comfort with high levels of ambiguity in highly virtualized, matrixed, global teams.
- Strong pro

  • Product Marketing Manager

    3 semanas atrás

    Lisboa, Portugal Mine Marketing Tempo inteiro

    Mine Marketing is a fast-growing digital marketing company. We are looking for a talented Product Marketing Manager. **Requirements**: - 2+ years of proven working experience in Marketing/Tech related sphere on a position of Product Manager; - Experience in internal product analytics: analysis and optimization of funnels, analysis of function performance,...

  • Product Manager

    Há 3 horas

    Lisboa, Portugal Match Digital. Tempo inteiro

    .Product Manager (Marketing Solutions) Lisboa Product Manager (Marketing Solutions)Lisboa Lisbon, Lisbon, Portugal Our client Our client is a global strategic technology and payments partner. They deliver seamless personalised shopping experiences to over 29m international shoppers, who in turn generate €22. 9bn revenue. With 2, 000 employees spread across...

  • Lead Product Manager

    Há 6 dias

    Lisboa, Lisboa, Portugal Tn Portugal Tempo inteiro

    col-wideJob Description:Boost IT is a Portuguese technology consultancy company, we are integrated into one of the most entrepreneurial groups in Portugal, with investment in more than 30 companies. We want to be known for being the most dynamic, energetic and reliable company to operate in the market and, for that, we want to count on you. If you're...

  • Lead Product Manager

    Há 6 dias

    Lisboa, Lisboa, Portugal Boost-IT Tempo inteiro

    Boost IT is a Portuguese technology consultancy company, we are integrated into one of the most entrepreneurial groups in Portugal, with investment in more than 30 companies.We want to be known for being the most dynamic, energetic and reliable company to operate in the market and, for that, we want to count on you.If you're passionate about technology and...

  • Product Marketing Lead

    Há 6 dias

    Lisboa, Lisboa, Portugal Canonical - Jobs Tempo inteiro

    Canonical is looking for a Product Marketing Lead who will be responsible for leading a team that develops marketing strategies and go to market plans at a global level for the entirety of Canonical portfolio. This is a hands-on, multi-disciplinary and dynamic position, requiring close collaboration with the product and engineering teams, sales, as well as...

  • Junior Marketing Manager

    2 semanas atrás

    Lisboa, Portugal Experis Sales & Marketing, Retail Tempo inteiro

    Freudenberg Home and Cleaning Solutions is a leading international company for branded cleaning products and systems as well as laundry care products. Detailed market expertise, innovation, effective new products and a strong customer focus all help the company succeed. International market and customer research, innovation centers and production facilities...

  • Product Marketing Manager

    2 meses atrás

    Lisboa, Portugal Tomia Tempo inteiro

    **TOMIA Telarix** is an innovator and leader in global wholesale voice and Enterprise Messaging solutions. Telarix's solutions enable operators to scale their Voice, Messaging, RCS, OTT, and Telco Cloud services while reducing opex through end-to-end automation. Telarix empowers operators to keep pace with industry evolution and enterprise demands through...

  • Product Marketing Manager

    Há 2 horas

    Lisboa, Portugal Tomia Tempo inteiro

    **TOMIA Telarix** is an innovator and leader in global wholesale voice and Enterprise Messaging solutions. Telarix's solutions enable operators to scale their Voice, Messaging, RCS, OTT, and Telco Cloud services while reducing opex through end-to-end automation. Telarix empowers operators to keep pace with industry evolution and enterprise demands through...

  • Junior Marketing Manager

    Há 6 dias

    Lisboa, Lisboa, Portugal Experis Sales & Marketing, Retail Tempo inteiro

    Freudenberg Home and Cleaning Solutions is a leading international company for branded cleaning products and systems as well as laundry care products. Detailed market expertise, innovation, effective new products and a strong customer focus all help the company succeed. International market and customer research, innovation centers and production facilities...

  • Product Marketing Manager

    2 semanas atrás

    Lisboa, Portugal Qamine Portugal, Tempo inteiro

    **Your mission**: We're looking for a highly motivated Product Marketing Manager to join our Marketing team. In this role, you will be responsible for bridging the gap between the product development, sales and marketing teams. You will help identify target markets, refine Codacy’s ICP and persona segments, and align product initiatives. You will develop...

  • Lead Product Manager

    Há 3 horas

    Lisboa, Portugal Boost-It Tempo inteiro

    Lead Product Manager (Lisbon based)LisboaLisbon, Lisbon, Portugal Boost IT is a Portuguese technology consultancy company, we are integrated into one of the most entrepreneurial groups in Portugal, with investment in more than 30 companies.We want to be known for being the most dynamic, energetic and reliable company to operate in the market and, for that,...

  • Lead Product Manager

    Há 6 dias

    Lisboa, Lisboa, Portugal Boost-It Tempo inteiro

    Boost IT is a Portuguese technology consultancy company, we are integrated into one of the most entrepreneurial groups in Portugal, with investment in more than 30 companies.We want to be known for being the most dynamic, energetic and reliable company to operate in the market and, for that, we want to count on you.If you're passionate about technology and...

  • Lead Product Manager

    Há 6 dias

    Lisboa, Lisboa, Portugal Boost-IT Tempo inteiro

    Boost IT is a Portuguese technology consultancy company, we are integrated into one of the most entrepreneurial groups in Portugal, with investment in more than 30 companies.We want to be known for being the most dynamic, energetic and reliable company to operate in the market and, for that, we want to count on you.If you're passionate about technology and...

  • Product Manager

    Há 3 horas

    Lisboa, Portugal Match Digital. Tempo inteiro

    Product Manager (Marketing Solutions) Lisboa Product Manager (Marketing Solutions)LisboaLisbon, Lisbon, Portugal Our clientOur client is a global strategic technology and payments partner. They deliver seamless personalised shopping experiences to over 29m international shoppers, who in turn generate €22. 9bn revenue.With 2, 000 employees spread across 50...

  • Product Manager Team Lead

    2 semanas atrás

    Lisboa, Portugal Boost-IT Tempo inteiro

    Boost IT is a Portuguese technology consultancy company, we are integrated into one of the most entrepreneurial groups in Portugal, with investment in more than 30 companies. We want to be known for being the most dynamic, energetic and reliable company to operate in the market and, for that, we want to count on you. If you're passionate about technology...

  • Product Manager Team Lead

    Há 4 horas

    Lisboa, Portugal Boost-It Tempo inteiro

    Boost IT is a Portuguese technology consultancy company, we are integrated into one of the most entrepreneurial groups in Portugal, with investment in more than 30 companies.We want to be known for being the most dynamic, energetic and reliable company to operate in the market and, for that, we want to count on you.If you're passionate about technology and...

  • Product Manager Team Lead

    Há 4 horas

    Lisboa, Portugal Boost-It Tempo inteiro

    Boost IT is a Portuguese technology consultancy company, we are integrated into one of the most entrepreneurial groups in Portugal, with investment in more than 30 companies. We want to be known for being the most dynamic, energetic and reliable company to operate in the market and, for that, we want to count on you. If you're passionate about technology and...

  • Product Manager

    Há 3 horas

    Lisboa, Portugal Match Digital. Tempo inteiro

    Product Manager (Marketing Solutions) Lisboa Product Manager (Marketing Solutions) Lisboa Lisbon, Lisbon, Portugal Our clientOur client is a global strategic technology and payments partner. They deliver seamless personalised shopping experiences to over 29m international shoppers, who in turn generate €22. 9bn revenue.With 2, 000 employees spread across...

  • Product Marketing Manager

    Há 6 dias

    Lisboa, Lisboa, Portugal Tomia Tempo inteiro

    TOMIA Telarix is an innovator and leader in global wholesale voice and Enterprise Messaging solutions. Telarix's solutions enable operators to scale their Voice, Messaging, RCS, OTT, and Telco Cloud services while reducing opex through end-to-end automation. Telarix empowers operators to keep pace with industry evolution and enterprise demands through...

  • Product Manager Allergan Aesthetics

    Há 6 dias

    Lisboa, Lisboa, Portugal Tn Portugal Tempo inteiro

    Product Manager Allergan Aesthetics ( Maternity Leave Replacement) Lisboa Product Manager Allergan Aesthetics ( Maternity Leave Replacement)Lisboa Lisboa, Lisboa, Portugal col-wideJob Description:Job DescriptionHolds direct responsibility for the development and effective implementation of a local market plan for the product(s) within country. Key member of...