Digital Acquisition Strategist
Há 6 dias
About VanillaHR
VanillaHR is a software company specializing in HR and candidate management solutions for businesses and agencies.
We aim to simplify the recruitment process by providing an intuitive platform for companies to source, manage, and collaborate with candidates.
We are seeking a highly motivated Digital Acquisition Strategist to join our team.
Your Mission
- Design and implement a comprehensive digital acquisition strategy to drive leads and conversions.
- Monitor campaign performance, analyze data, and optimize results to achieve business objectives.
- Develop and execute multi-channel lead generation campaigns through online channels, including search engine optimization, social media marketing, retargeting, emailing, and display advertising.
- Create impactful content to increase brand visibility, drive website traffic, and nurture leads until conversion.
- Collaborate with cross-functional teams to ensure seamless execution of end-to-end action plans.
Requirements
- Proven expertise in digital marketing, growth hacking, or a related field, with at least 3 years of experience in B2B, preferably in SaaS.
- Strong understanding of digital acquisition strategies, including search engine advertising, social media marketing, and email marketing.
- Mastery of web analytics tools and CRM systems.
- Excellent writing skills, graphic sensitivity, and proficiency in digital tools.
- Fluent English language skills.
Compensation
The estimated salary for this position is $85,000 per annum, based on industry standards and market conditions.
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