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Senior User Acquisition Manager

2 meses atrás

Braga, Braga, Portugal Hitapps Tempo inteiro
Job Title: Senior User Acquisition Manager

We are seeking a highly skilled Senior User Acquisition Manager to join our team at Hitapps. As a key member of our User Acquisition team, you will be responsible for driving user growth and revenue through effective advertising strategies.

Key Responsibilities:
  • Develop and execute user acquisition strategies across Facebook Ads, iOS, and Android platforms.
  • Collaborate with the motion team to create and test high-performing ad creatives.
  • Analyze campaign performance using AppsFlyer/Adjust and make data-driven decisions to optimize ad spend.
  • Stay up-to-date with the latest Facebook Ads features and best practices to ensure maximum ROI.
  • Work closely with the UA team and related departments to share knowledge and drive results.
Requirements:
  • Minimum 2 years of experience working with Facebook Ads for mobile games with IAA/IAP monetization and budgets of $100k+ per month.
  • Advanced knowledge of Facebook Ads auction mechanics, optimizers, campaign scaling, and creative testing.
  • Understanding of mobile analytics principles and experience with AppsFlyer/Adjust.
  • Knowledge of mobile metric calculations, including CPA, ARPPU, LTV, ROAS, CVR, and Retention.
  • Strong analytical mindset, attention to detail, and excellent communication skills.
What We Offer:
  • Official employment with a competitive salary.
  • High salary level and comprehensive benefits package.
  • 100% compensation for vacations, sick leave, and day-offs.
  • Compensation for educational and sports activities.
  • Opportunity to influence processes within the department and work in a team without bureaucracy.

We are looking for a talented and motivated individual to join our team and contribute to our success. If you are passionate about user acquisition and have a strong background in Facebook Ads, we encourage you to apply.