Mobile User Acquisition Specialist

3 semanas atrás

Lisboa, Lisboa, Portugal Bluethrone Tempo inteiro

About Us

At BlueThrone, we specialize in turning underperforming apps into market leaders. Our team of experts has achieved an impressive $10M ARR in just 30 months, showcasing sustainable growth and innovation.

Job Description

We are looking for a highly skilled Mobile User Acquisition Manager to join our Growth Team. In this role, you will take full ownership of user acquisition campaigns across various platforms, ensuring that we attract high-quality users at the lowest possible cost.

Key Responsibilities

  • Develop and execute user acquisition campaigns across platforms such as Facebook, Google, TikTok, and Apple Store.
  • Analyze and optimize campaigns using data-driven insights to maximize Return on Ad Spend (ROAS) and keep Cost Per Install (CPI) as efficient as possible.
  • Work closely with the Growth Team to ensure acquisition strategies align with product growth goals.
  • Conduct A/B testing on creatives, landing pages, and audience segments to drive improved performance across user acquisition channels.
  • Oversee and optimize multiple campaigns across different apps, ensuring effective multitasking and attention to each app's unique strategy.
  • Implement and track strategies to improve app visibility, rankings, and conversion rates in the app stores.
  • Monitor and report on key metrics such as CPI, ROAS, LTV, and user retention, while managing campaign budgets and pacing to maximize efficiency.

Requirements

  • 2-3+ years of experience in mobile user acquisition, with proven success managing campaigns on platforms like Facebook, Google, TikTok, and Apple Store.
  • Strong analytical skills, with experience in SQL, MetaBase, and Excel to derive insights and drive campaign performance.
  • Deep knowledge of mobile marketing metrics, including Cost Per Install (CPI), Cost Per Acquisition (CPA), Return on Ad Spend (ROAS), and Lifetime Value (LTV).
  • Experience with mobile SDKs or attribution tools to track user behavior and optimize campaigns.
  • A track record of cross-functional collaboration, partnering with marketing, product, design, and data teams to align strategies and deliver results.
  • Self-discipline and leadership, with the ability to work independently, lead projects, and manage multiple campaigns with precision.
  • Creative problem-solving skills with a passion for experimentation and continuous optimization.

What We Offer

  • A fully remote role with flexible hours and unlimited time off.
  • A dynamic and innovative work environment that values agility, growth, flexibility, creativity, and measurable results.
  • A chance to work on diverse mobile apps, collaborating across functions to drive real impact on growth and profitability.

How to Apply

If you are a highly skilled Mobile User Acquisition Manager looking for a new challenge, please submit your application. We look forward to hearing from you.

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