Senior Influencer Marketing Specialist
Há 1 mês
FRVR is a growth-stage games platform and publishing company building an expansive, cross-channel ecosystem that connects billions through amazing games instantly. Our proprietary technology and global reach represent a sea change for players and game developers. By democratizing game distribution & discovery, eliminating downloads, and providing game makers of any size with robust development and live game operating tools, FRVR reduces cost and eliminates friction for creators while connecting them with billions of players worldwide.
Job DescriptionWe are seeking a seasoned Influencer Marketing Specialist to join our team at FRVR. As a key member of our marketing team, you will be responsible for developing and executing influencer marketing strategies that drive user acquisition and engagement for our AI product, Forge and Krunker.
Key Responsibilities:- Identify, recruit, and maintain strong relationships with top-tier influencers, content creators, and game creators, particularly those with a focus on the shooter genre.
- Develop and execute strategies to engage influencers who can effectively promote Forge and Krunker.
- Plan, launch, and manage influencer marketing campaigns aimed at driving user acquisition and engagement.
- Work closely with creators to co-develop content that not only promotes our platforms but also engages their audiences.
- Monitor and analyze the performance of influencer campaigns, using data-driven insights to optimize strategies and ensure maximum ROI.
- Manage influencer marketing budgets effectively, ensuring cost-efficiency while maximizing reach and impact.
- Cross-functional collaboration with internal teams, including Marketing, Product, and Community Management, to ensure cohesive and integrated campaigns that amplify our brand presence.
- Lead the creation and execution of comprehensive social media strategies across platforms, including X, LinkedIn, Reddit, Instagram, Facebook, TikTok, and YouTube.
- Develop and manage public relations strategies to enhance the brand's reputation and visibility in the market.
- Experience in the shooter ecosystem, with a strong understanding of what resonates with players and creators in this genre.
- Diverse market knowledge, with experience working across both the US and EMEA markets.
- AI/Tech enthusiasm, with interest or experience in AI-driven content creation tools.
- Proven track record of driving significant user acquisition and engagement through influencer marketing.
- Entrepreneurial mindset, with the ability to thrive in a fast-paced, start-from-scratch environment.
- Permanent work contract
- 30 vacation days
- Workplace Allowance of 250€ (one-time payment)
- Personal Training Budget of 600€ per year
- Remote working setup
- Fun and playful working culture
- Mini-Sabbatical after 3 years with FRVR: 1 extra month vacation + 2500€
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