Digital Growth Strategist
Há 1 mês
We are seeking an experienced Digital Growth Strategist to join our Marketing team in Lisbon. As a key member of our team, you will be responsible for executing marketing strategies across various organic and paid channels for diverse portfolio companies.
Our Marketing team is comprised of a group of curious, data-driven experts who help our portfolio companies grow their userbase. We cover all areas of programmatic paid media, customer engagement tactics, demand generation, marketing automation & MarTech, and Marketing Ops.
Motivation, creativity, and openness encapsulate our values and culture. We encourage individuals who bring these qualities to work with us.
In this role, you will:
- Conceive and execute marketing strategies across various growth channels (organic and paid) for diverse portfolio companies with different business models
- Demonstrate a solid understanding of digital marketing channels and platforms, including but not limited to Facebook ads, Google search ads, TikTok ads, Native ads, Snapchat ads, Twitter ads, and YouTube ads
- Test landing pages and creatives to align with KPIs such as CPO, CPL, CPA, ROI, ROAS, and incrementally develop innovative account structures and strategies to achieve business goals
- Evaluate performance through analysis and create reports to support data-driven actions and hypotheses
- Liaise and communicate effectively with various stakeholders (internal and external) about campaign and market development
- Collaborate with data teams to ensure accurate measurement, tracking, and reporting
Your Profile
We seek candidates with 3-5 years of professional experience in the area of digital growth marketing, preferably in a start-up environment. You should have a passion for both B2C and B2B markets and understand the opportunities in both areas. A good understanding of digital marketing and its different channels and platforms - including any of the following (but not limited to): Facebook ads, Google search ads, TikTok ads, Native ads, Snapchat ads, Twitter ads, YouTube ads etc.
You must be confident in working with numbers, enjoying analyzing and interpreting data, with a strong ability to implement basic tracking. Proficiency or familiarity with relevant AI and automation techniques is required. Adaptability to fast-paced environments and challenging situations, a fast learner, and hypothesis-driven to set new standards.
Excellent communication skills and fluency in English and Portuguese are essential. Other languages such as German, French, Spanish, Italian, Portuguese, Danish, or Swedish are considered a bonus.
Please note that we are looking for support in our Lisbon office. Eligibility to work within the EU is required as well.
Benefits and PerksWe offer a competitive salary of approximately €55,000 per year, plus benefits and perks. These include:
- A remote-friendly work environment, allowing you to work anywhere in Portugal or take advantage of our shared working space in Lisbon
- The freedom to choose your tech, with a MacOS/Windows/Linux laptop and optional screen provided
- Career growth opportunities, including access to internal workshops, knowledge sharing meetups, PAV Academy professional training opportunities, industry conferences, and other personal development possibilities
- Team events and social activities, including hangouts with coworkers during and after hours, grabbing lunch or coffee with randomly assigned teammates, and disconnecting from everything to spend quality time in outdoor activities
To be eligible for this position, you must have:
- 3-5 years of professional experience in digital growth marketing
- Excellent communication skills and fluency in English and Portuguese
- Adaptability to fast-paced environments and challenging situations
- Proficiency or familiarity with relevant AI and automation techniques
- Eligibility to work within the EU
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