Technical Marketing Automation Specialist
Há 3 dias
At Devoteam Portugal, we are seeking a highly skilled Technical Marketing Automation Specialist to join our team.
About the RoleThis is a full-time position that will be based in (location not specified) and will report to the Head of Creative Tech.
The estimated salary for this role is €45,000 - €65,000 per annum, depending on experience.
About the JobThe Technical Marketing Automation Specialist will be responsible for creating, testing, and maintaining acquisition forms using Wyng and Segment. They will also create and monitor audiences using Segment and Meta, as well as set up and execute emails using Braze.
In addition, they will develop and implement CRM strategies to improve customer engagement and retention, analyse customer data to identify trends and opportunities for personalised marketing campaigns, and collaborate with marketing and sales teams to ensure consistent messaging across all channels.
The successful candidate will have a Bachelor's degree in a relevant field and 3+ years of experience in CRM management or digital marketing. They will be proficient in CRM platforms, specifically Hubspot and Braze, and have strong knowledge of email marketing, audience segmentation, and personalisation techniques.
A proven ability to manage projects, analyse data, and solve problems is essential for this role. Fluency in English and Spanish is required, with a minimum B2 level in both languages.
We offer a dynamic and supportive work environment, with opportunities for professional growth and development. If you are passionate about marketing automation and have the skills and experience we are looking for, please submit your application.
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