European Marketing Insights Analyst
Há 1 mês
Your position as a European Marketing Insights Analyst involves working with data science to define marketing strategies and tactics for the European market. You will collaborate closely with commercial, pricing, and sales teams.
We have an exciting opportunity for you to contribute to our team's success.
About FedEx
FedEx is the largest express transportation company in the world, connecting over 220 countries and territories. We work every moment to deliver the most important package of someone's day.
What You Will Be Doing
- Develop Data-Driven Insights: Utilize advanced data analysis techniques to extract actionable insights from large datasets across different European markets, driving strategic marketing decisions.
- BUILD Predictive Models: Implement models on Azure using Python to identify market trends, customer behavior, and business process outcomes.
- Analyze Multi-Channel Marketing Data: Integrate and analyze data from various marketing channels to assess performance, identify patterns, generate segmentations, and recommend improvements.
- Cross-Functional Teamwork: Collaborate with marketing, sales, and data teams to ensure alignment of data science initiatives with business goals.
- Data Quality and Compliance: Ensure adherence to the Machine Learning Lifecycle, incorporating validation steps to maintain Data Quality and Compliance.
The Ideal Candidate
You will possess:
- Advanced Data Analysis and Modeling Skills: Proficiency in statistical analysis and machine learning techniques, with experience in coding with Python and SQL.
- Marketing Analytics Expertise: Strong background in analyzing and interpreting marketing data, with knowledge of marketing metrics and customer segmentation.
- Multi-Channel Data Integration: Expertise in integrating and analyzing data from digital marketing platforms, CRM systems, and transactional databases.
- Strong Communication Skills: Ability to clearly communicate complex data findings and insights to non-technical stakeholders.
- Cross-Cultural Awareness: Understanding of nuances and variations in marketing practices and consumer behavior across different European markets.
We Offer
A competitive salary of $85,000 - $110,000 per year, depending on location and experience. Benefits include an attractive compensation package, training opportunities, and career development programs.
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