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Lifecycle Engagement Strategist
Há 7 dias
Key Responsibilities
- Contribute to the development and refinement of Sweatcoin's CRM strategy, focusing on increasing activation, engagement, and retention while preventing churn.
- Plan, execute, and optimize one-off and recurring campaigns, including copywriting, design briefing, implementation, and performance reporting.
- Map and improve the lifecycle journey, enhancing triggers, targeting, and content for different user segments.
- Design and implement automated workflows and triggers to elevate the customer experience using a data-driven approach.
