Crypto Marketing Strategist
Há 5 dias
We are seeking an experienced and data-driven Social Media Lead to join our team at Everclear. This is a unique opportunity to make your mark on a quickly growing and impactful startup.
As a Social Media Lead, you will be responsible for building, executing, and continuously optimizing a world-class social media funnel. Your day-to-day will include conceptualizing and rolling out content across social channels, including X, LinkedIn, and more.
You'll work cross-functionally to build a comprehensive social media strategy that spans partner marketing, announcements, product marketing, memes, video repurposing, and educational material. You will be expected to independently drive initiatives, actively experiment with content approaches, and educate the organization on the impact of social media.
About the Role- Content Creation and Deployment: Ideate, create, and distribute compelling content across various social platforms to engage different target audiences, from degens to institutional clients.
- Multi-channel Social Media Strategy: Develop and execute a forward-thinking social media strategy tailored for the web3/DeFi space, targeting both consumer and institutional audiences.
- Experiment and Optimize: Use content analytics and social listening tools to experiment, track performance, and iterate on content strategies based on data insights.
- Manage Emerging Channels: Proactively identify and stand up new channels to reach and engage untapped audiences.
- Experience: 5+ years in social media/content marketing, including at least 2 years in the Web3/DeFi space.
- Content Mastery: Skilled in short-form content creation with the ability to write for both Web3 retail (degens, traders) and institutional/regulated audiences.
- Data-driven: Demonstrated expertise in using analytics and social listening tools to run experiments, drive strategy, and optimize performance.
- Adaptability: Experience working across fast-paced environments with both technical and creative teams.
- Deep Web3 Knowledge: Understanding and passion for crypto-native culture and the dynamics of DeFi.
- A competitive salary of $120,000 per year.
- The opportunity to make your mark on a quickly growing and impactful startup.
- Passionate colleagues and a very diverse, dynamic team.
- The ability to work anywhere you want.
- Off-sites that bring the whole team together semi-annually.
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