Marketing Analytics and Conversion Optimization

1 dia atrás


Lisboa, Portugal HAYS Tempo inteiro

Analytics Marketing | Conversion Optimization Lead | Disponibilidade Imediata | Serviços

A empresa onde vai trabalhar

Integre empresa na área de serviços.

A sua nova função

Com reporte ao Digital Marketing Manager, terá como principais responsabilidades:

- Aumentar as taxas de conversão dos prospect clients para gerar mais leads. Gerir a otimização do website através de algumas estratégias de Marketing Digital;
- Gestão do Marketing Digital com as agências externas e a equipa de Marketing digital;
- Identificar pontos de melhoria no marketing digital;
- Gestão de ferramentas analíticas (GA 369, GTM);
- Análise das tendências tecnológicas e de concorrentes;
- Gestão de relatórios de KPI's digitais e dashboards.

O que necessita para ser bem sucedido

Procuramos um profissional com formação académica, Licenciatura ou Mestrado em Digital Marketing, Estatística ou similar), com pelo menos 3 anos de experiência em funções semelhantes na área do marketing digital e área analítica. Terá de ter experiência em Google Analytics, Google Tech Manager e Hubspot. A nível analítico irá trabalhar com Excel e Power BI (na ótica do utilizador). O inglês é utilizado diariamente, pelo que será necessário ter conhecimentos avançados.

O que a empresa lhe pode oferecer

Projeto interino de 6 meses, oferece salário base, bónus anual, subsídio de alimentação acima da média e seguro de saúde. Poderá desenvolver os seus conhecimentos em MKT Digital, na vertente analítica e também a capacidade de comunicação com diferentes equipas.

Alvará 354

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