Marketing Analyst

3 semanas atrás

Lisboa, Portugal Vodafone Tempo inteiro

**Role Purpose**:
Ensure B2B eCommerce journeys are optimized in terms of customer journeys, UI/UX; Manage and track digital projects’ implementation in alignment with a wide range of teams and external suppliers; Track performance and optimize unassisted and assisted eCommerce journeys; Optimize ROI of digital marketing campaigns; Monitor results and identify opportunities for continuous improvement.

**Main Responsabilities**:

- Manage B2B eCommerce journeys, with focus on improving UX/UI and customer journeys, optimizing conversion, and implementing new functionalities.
- Define business requirements to develop B2B eCommerce capabilities, communicate with technical Squads and manage implementation projects, in alignment with technical teams.
- Define communication strategy to improve digital sales conversion; coordination of the digital marketing campaigns plan for equipment and accessories.
- Ensure the update of campaigns/promotions and commercial offer content within deadlines.
- Track performance of B2B eCommerce journeys, identifying and implementing improvements.
- Work closely with Go to Market teams, Product, Logistics, Brand and Digital teams in order to manage and improve eCommerce journeys;
- Analyse and understand campaigns results and channel performance, following the main KPI’s;
- Ensure that branding guidelines and UX best practices are followed.
- Build executive documents and presentations to support proposed initiatives and projects;
- Coordinate the work of back-office operations’ team members and interns, when applicable.

**Ideal Background**:

- Bachelor’s or Master’s Degree (or equivalent) in Management, Marketing, Marketing Management, Economics or similar;
- Strong problem-solving skills with an emphasis on business development;
- Focus on goals and deadlines planning;
- Analytical capabilities with a strong desire to deliver and develop;
- Good communication and presentation skills;
- PMO and implementation of projects end-to-end (from insights and data analysis, presentation of the solution to stakeholders and implementation of the solution);
- Understand customer journeys and Digital Marketing strategies;
- UX and UI principles understanding;
- Agile methodologies understanding is a plus;
- Understanding of industry trends, market and customer dynamics and contribute to digital business strategy;
- Comfortable working with a wide range of stakeholders and functional teams;
- Good Office skills;
- Familiarity with digital tools (eg.: Adobe Analytics);
- Portuguese/English language proficiency.

  • Marketing Data Analyst

    1 semana atrás

    Lisboa, Portugal Match Digital. Tempo inteiro

    Our client Our client is a global strategic technology and payments partner. They deliver seamless personalised shopping experiences to over 29m international shoppers, who in turn generate €22.9bn revenue. With 2,000 employees spread across 50 countries, they integrate with 300,000 point of sale systems in a number of luxury retailers and brands...

  • Business Analyst Marketing Analyst

    4 semanas atrás

    Lisboa, Portugal Dellent Tempo inteiro

    A área das telecomunicações está em constante evolução. Se também gostarias de fazer parte deste movimento, este projeto poderá ser do teu interesse, já que aqui terás a possibilidade de contactar com um dos líderes na criação e distribuição de soluções fixas e móveis de televisão, internet, voz e dados a nível nacional. Procuramos...

  • Marketing Analyst

    Há 5 dias

    Lisboa, Portugal Daymon Tempo inteiro

    .At Daymon, we grow People, Brands, and Businesses! We are currently seeking a Marketing Analyst with an international mindset to support our customers with data analysis, strategic insights, and recommendations covering all facets of sales, merchandising, marketing, and pricing information. The Marketing Analyst will support the Strategy Manager in...

  • Marketing & Communication Analyst

    1 semana atrás

    Lisboa, Portugal Randstad Portugal Tempo inteiro

    O nosso cliente é uma empresa de referência na área do grande consumo, que pretende recrutar para a posição de Marketing & Communication Analyst (M/F).responsabilidades chaveDesenvolver e implementar estratégias de marketing digital para aumentar o online traffic para os sites das nossas marcas e aumentar o reconhecimento das marcas;Contactar e gerir...

  • Marketing Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal Talenter Tempo inteiro

    Descrição: A Talenter está atualmente em processo de recrutamento de Marketing Analyst (M/F/D), na zona de Lisboa. As principais tarefas serão: Atualização E limpeza de base de dados; Monitorização da qualidade de dados da base dos clientes; Monitorização plataforma Easy2Find CHD ferramenta de geomapping (validações trimestrais); Infografia...

  • Marketing Optimization Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal Blu Selection Tempo inteiro

    For our client in Portugal we are looking for technical savvy people in Digital Marketing.Do you have an affinity withMarketing and would love to work from sunny Lisbon? Then this is the job for you.Your responsibilities and impact working as a Marketing Optimization Analyst will be:Implement optimization solutions:build campaigns for high-value advertising...

  • Marketing Data Analyst

    3 semanas atrás

    Lisboa, Portugal Pipedrive Tempo inteiro

    We believe it takes great people to create a great product. That’s why our team lives our company values, and we hire based on them, too. Since 2010, Pipedrive has been on a mission to support sales and marketing teams with easy-to-use, powerful tools that make everyday work faster and easier. Today, our cloud-based software is trusted by over 100,000...

  • Marketing Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal Amplifon Group Tempo inteiro

    Marketing Analyst - Minisom Amplifon is the global leader in the hearing care retail industry. Since 1950 we've been changing the lives of millions of customers all around the world. And though we are a global company that's constantly growing, we have a start-up approach and strive for innovation every day. We take pride in setting the standard for our...

  • Marketing Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal Amplifon Tempo inteiro

    Marketing Analyst - Minisom Amplifon is the global leader in the hearing care retail industry. Since we've been changing the lives of millions of customers all around the world. And though we are a global company that's constantly growing, we have a start-up approach and strive for innovation every day. We take pride in setting the standard for our...

  • Marketing Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal Knower Tempo inteiro

    A Knower está atualmente em processo de recrutamento de Marketing Analyst (M/F/D), na zona de Lisboa.Descrição:As principais tarefas serão: Atualização E limpeza de base de dados; Monitorização da qualidade de dados da base dos clientes; Monitorização plataforma Easy2Find CHD ferramenta de geomapping (validações trimestrais); Infografia mensal...

  • Marketing Analyst

    3 semanas atrás

    Lisboa, Portugal Vodafone Tempo inteiro

    **Role Purpose**: We are searching for a Marketing Analyst that will be integrated in Enterprise Business Unit - Commercial Management and his/her main responsibilities are developing business analysis of commercial initiatives from commercial/go to market teams, ensuring appropriate decision support and interaction with key stakeholders. **Main...

  • Business Analyst Marketing Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal Dellent Tempo inteiro

    A área das telecomunicações está em constante evolução. Se também gostarias de fazer parte deste movimento, este projeto poderá ser do teu interesse, já que aqui terás a possibilidade de contactar com um dos líderes na criação e distribuição de soluções fixas e móveis de televisão, internet, voz e dados a nível nacional.Procuramos um(a)...

  • Marketing Data Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal Match Digital Tempo inteiro

    Marketing Data Analyst €40,000 – €45, % bonus + benefits Lisbon (2 days per week in the office) Our client Our client is a global strategic technology and payments partner. They deliver seamless personalised shopping experiences to over 29m international shoppers, who in turn generate €22.9bn revenue. With 2,000 employees spread across 50 countries,...

  • Marketing Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal 360imprimir | Bizay Tempo inteiro

    Queres um modelo full remote & trabalhar 36 horas em 4 dias? Se sim, o teu futuro começa aquiA BIZAY é uma multinacional de cariz tecnológico, que tem vindo a revolucionar a indústria gráfica. Investimos na simplificação do processo industrial com software e tornámo-nos numa empresa com mais de 21 milhões de euros de faturação em apenas 6 anos....

  • Marketing Analyst

    2 meses atrás

    Lisboa, Portugal Vodafone Tempo inteiro

    **What's in it for you**: The Marketing Analyst provides expert knowledge to deliver the execution of sales activities, including building and maintaining enablers to support sales processes in line with sales policies and processes, which include administration, training and sales tools. He/She will be responsible for defining, implementing and monitoring...

  • Marketing Analyst

    Há 5 dias

    Lisboa, Portugal Daymon Tempo inteiro

    At Daymon, we grow People, Brands, and Businesses! We are currently seeking a Marketing Analyst with an international mindset to support our customers with data analysis, strategic insights, and recommendations covering all facets of sales, merchandising, marketing, and pricing information. The Marketing Analyst will support the Strategy Manager in...

  • Marketing Analyst

    2 semanas atrás

    Lisboa, Portugal Amplifon Group Tempo inteiro

    **Marketing Analyst - Minisom **Amplifon is the global leader in the hearing care retail industry. Since 1950 we've been changing the lives of millions of customers all around the world. And though we are a global company that's constantly growing, we have a start-up approach and strive for innovation every day. We take pride in setting the standard for our...

  • Marketing Analyst

    1 semana atrás

    Lisboa, Portugal Amplifon Tempo inteiro

    Marketing Analyst - Minisom  Amplifon is the global leader in the hearing care retail industry. Since we've been changing the lives of millions of customers all around the world. And though we are a global company that's constantly growing, we have a start-up approach and strive for innovation every day. We take pride in setting the standard for our...

  • Digital Marketing Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal Triangle Solutions RH (Portugal) Tempo inteiro

    A Triangle Talent Solutions, recruta, um Digital Marketing Analyst para empresa cliente, no Prior Velho, em LisboaFunções: Fortes conhecimentos de Google Analytics; Criação e gestão de campanhas Google Ads (search, display, smart, discovery, vídeo, etc); Análise de KPIs de campanhas; Otimização de conteúdo dos vários serviços da empresa, com...

  • Marketing Data Analyst

    2 semanas atrás

    Lisboa, Lisboa, Portugal Spring Professional Tempo inteiro

    We are looking for a Marketing Data Analyst, fluent in English, who will be part of the customer experience team, supporting data and product teams in building the right tracking and monitoring ecosystem for customer engagement (web and mobile).Your role will involve identifying interactions that need to be tracked and working with developers to ensure the...