Brand Activation Manager

4 meses atrás

Lisboa, Portugal Galp Tempo inteiro

Galp es una compañía energética, comprometida con el desarrollo de soluciones eficientes y sostenibles en sus operaciones y en las ofertas integradas que provee a sus clientes. Creamos soluciones simples, flexibles y competitivas para las necesidades de energía y movilidad, tanto para industrias, pequeñas y medianas empresas, así como para clientes individuales. Nuestro portfolio incluye múltiples tipos de energía, desde la electricidad producida con fuentes renovables, hasta el gas natural y los combustibles líquidos.

Contribuimos al desarrollo de la economía de 10 países en los que operamos, así como al progreso social de las comunidades que nos acogen. Somos, por todo ello, líderes en nuestro sector, a la cabeza de los principales índices de sostenibilidad del mundo. Cuatro geografías, 49 nacionalidades y más de 6.000 experiências esperando para ser compartidas.

Buscamos a personas con fortaleza, pasión, determinación y visión para ser parte de nuestro crecimiento. ¿Aceptas el desafío?

iRegeneremos el futuro juntos

**Brand Activation Manager**

**Missão**

Estabelecer impacto de marca em patrocínios, eventos e iniciativas relevantes para o posicionamento estratégico e comercial da marca Galp, otimizando o investimento de forma a gerar o maior retorno possível, assegurando elevados níveis de notoriedade.

**Responsabilidades**
- Planear, coordenar e executar eventos de marca, desde pequenos encontros até grandes patrocínios, garantindo a entrega de experiências impactantes para os participantes, bem como resultados de elevado impacto;
- Desenvolver estratégias criativas de ativação de marca, alinhadas com os objetivos de marketing e comunicação da empresa;
- Definição de cronograma de ação de acordo com as necessidades das áreas comerciais;
- Planear e executar eventos de negócio 360º;
- Gestão aprofundada das várias áreas de negócio, para melhor entendimento de objetivos comerciais;
- Trabalhar em colaboração com diversas áreas para garantir a sinergia entre a ativação de marca e os objetivos de cada área;
- Gerir fornecedores, orçamentos e cronogramas de eventos, garantindo o cumprimento dos objetivos estabelecidos;
- Maximizar o impacto das ativações de marca, aumentando a visibilidade e a participação do público-alvo;
- Criar experiências memoráveis e envolventes para os participantes, alinhadas com os valores e identidade da marca;
- Avaliar o desempenho das ações, identificando oportunidades de melhoria, partilhando insights e aprendizagens com as diversas equipas envolvidas;
- Colaborar com equipas internas e fornecedores externos para garantir o sucesso dos eventos e ativações.

**Pretendemos**
- Licenciatura em Marketing, Comunicação, Relações-públicas ou similar;
- Experiência mínima de 3 a 5 anos em funções similares ou em funções de marketing/comunicação, em empresas com comprovado valor de investimento em ativação de marca;
- Domínio da língua inglesa e bons conhecimentos de espanhol (preferencial);
- Bons conhecimentos de informática na ótica do utilizador: Office 365 (Excel - nível intermédio/avançado, Word, aplicações colaborativas);
- Experiência comprovada em planeamento, organização e execução de eventos com ativação de marca;
- Habilidades sólidas de comunicação, capazes de interagir com diversos públicos e stakeholders;
- Criatividade para desenvolver conceitos inovadores de ativação de marca;
- Capacidade de trabalhar sob pressão e gerir múltiplas tarefas simultaneamente;
- Conhecimento das tendências atuais da indústria de eventos e ativação de marca;
- Familiaridade com a gestão de equipas de promotores e staff de eventos;
- Boa capacidade de comunicação escrita e verbal;
- Forte capacidade de relacionamento interpessoal e espírito de Equipa;
- Rigor no tratamento de informação;
- Boa capacidade analítica e sentido crítico;
- Forte dinamismo.

**_Compromiso con la Diversidad_**
- En Galp, promovemos la igualdad de oportunidades y trato para todas las personas, independientemente del género, edad, religión o creencias, diferentes capacidades, orientación sexual, ideología política, raza o etnia. Creemos que la diversidad crea valor y fortalece las relaciones y la cultura del Grupo._

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