Global CRM Service Lead

2 semanas atrás

Lisboa, Portugal Nestlé SA Tempo inteiro

Full-time/ Hybrid mode
About us
Nestlé Business Services (NBS) is at the heart of the Nestlé Group. We provide Supply Chain, Financial, HR, Digital & social media, CRM and Consumer Engagement services to enable Nestlé to engage with millions of consumers worldwide. We are a multicultural and diverse team of professionals. We are passionate about digital innovation and driving continuous improvement of processes with colleagues across the world.We are looking for talents who are eager to learn, team players, digitally-savvy, with an entrepreneurial mindset, and who can flourish in a fast-paced, dynamic environment.If this describes you, and you are looking to join a business where you can really add value, it is time to consider joining NBS
Position Summary
IBS (Integrated Business Services) is an above-market shared services organisation of Nestlé delivering a broad service catalogue, recognized to be vital and integral to drive digital transformation. Services in marketing have been expanding fast in the recent years to support operationalization of Nestlé brands’ marketing strategy at scale, with speed and high quality.
We are looking for a CRM Services Lead to join our Global Integrated Marketing Services team (IMS). In this role, you will lead CRM services expansion and innovation, drive engagement among key stakeholders, promote best practices and pilot new services. You will connect with Business Partners to understand their strategy and context and translate them into efficient and scalable operations. You will also provide direction and guidance to the Operations Leads to deliver best-in-class CRM solutions.
A day in the life of...
You will play a pivotal role in supporting IMS to drive its service roadmap through:

Design and deploy the CRM service strategy and roadmap based on aligned priorities
Design and sustain the service operating model, promoting standards, best practices, technology, KPI & value framework
Connect with Business Partners to advise and support them in the operationalization of their marketing strategy
Prepare and analyze services business case, scope of work, high-level plan, governance, risks
Anticipate innovation opportunities and define service roadmap
Drive service pilots, measuring success criteria, promoting success story and launch communication
Partner with the agencies to ensure efficient workflows between the strategy and executional tasks (coordination, marketing automation, database management, ...)
Build CRM Service capabilities globally and in Centers (training, expanding geographically and sub-services, upskilling, ...)
Upskill technical and functional capabilities of the team, including introduction of new tools

What will make you successful

Ability to quickly understand business needs, expectations, and opportunities
In-depth understanding of the end-to-end CRM delivery process
Professional leadership experience in CRM production
Good communication and relationship skills
Successful experience with FMCGs companies
Intrapreneur experience to innovate and create new services in a multi-cultural, multi-market world
Startup or innovation background in consumer product, insights or marketing environments is a definite plus

At Nestlé, we want to help shape a better and healthier world, inspire people to live healthier lives and deliver impact at a scale and pace that makes a difference. We do this by fostering a diverse, friendly, supportive, and collaborative environment, that creates positive disruption, embraces innovation, and empowers people and teams to win. We aim to hire friendly, respectful, inspiring people who care about the people’s lives that we touch every single day. Be a force for good. Join Nestlé and visit us on
What we offer
Here at NBS Lisbon we care about our Talents, and we continuously work to have our teams engaged and our people achieving their best professional performance, without forgetting personal development and work-life balance. Joining NBS Lisbon will bring you:

Development of expertise in Nestlé’s Shared Services Business
Immersion in a culturally diverse team
Local and International Exposure
Flexible working environment
Engagement and wellbeing activities
Competitive salary and annual bonus according to your performance
Flex Benefits - At NBS you can choose what benefits are more suitable for you
Make part of the Nestlé Club and get discounts in several partners
Free coffee (and good coffee) at the office.
Shop with special discounts for employees
Company equipment according to professional needs
Medical Support available at the Office
E-learning courses and training program to get you where you aim to be
Career progression and possibilities for International Career

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