Digital Marketing Strategist
Há 4 horas
Role Overview
FedEx Eu is seeking a skilled Digital Marketing Strategist to lead our SEO efforts and drive organic search visibility.
Key Responsibilities
- Develop and execute comprehensive SEO strategies to improve search engine rankings and drive targeted traffic to our European websites.
- Conduct regular audits and analyses to ensure optimal website structure, indexability, and crawlability.
- Collaborate with content teams to optimize web pages, landing pages, and other digital assets for relevant keywords.
- Utilize SEO tools and analytics platforms to track, measure, and report on key performance indicators.
- Stay up-to-date with industry trends, algorithm updates, and competitor strategies to refine and adjust SEO tactics.
Requirements
- Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz.
- Strong understanding of technical SEO aspects including site architecture, schema markup, mobile-first indexing, and page speed optimization.
- Ability to analyze complex data sets and translate insights into actionable strategies.
- Experience in content creation and optimization with a focus on aligning content with SEO objectives.
- Excellent communication skills with the ability to work effectively with cross-functional teams.
What We Offer
- Attractive compensation package
- Training and on-the-job learning opportunities
- Extensive learning resources to further develop your skills and knowledge
- Tuition Assistance Program
- Employee Assistance Program
- Employee reduced-rate shipping
- Great career opportunities
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