Marketing Manager, Nordics
2 semanas atrás
We are seeking a seasoned Brand Marketing Specialist to drive in-market growth for our Nordic market. As a key member of our International team, you will work closely with the Senior International Marketing Manager and the NYC-based marketing team to plan and execute localized in-market strategies, including brand partnerships, influencer, events, CRM, PR, and paid media efforts.
Key Responsibilities- Develop and execute in-market marketing strategies to drive growth and influence across all Nordic KPIs, including customers, revenue, conversion, marketing ROI, LTV, and retention.
- Partner with cross-functional teams, including GTM, Media, CRM, Product, Communications, and Marketing Insights to ensure optimization across channels.
- Manage in-market agencies and identify and facilitate outreach and communication with brand and media partners.
- Create internal presentations for all active marketing initiatives and monitor and track progress and performance.
- Maintain knowledge of market macro, cultural, and media trends and new customers.
- 5 years of brand marketing experience in consumer tech or a related industry.
- 2 years of Nordic-specific marketing experience.
- Experience across both digital and traditional marketing channels.
- Understanding of localization and how cultural perspectives influence in-market plans.
- An eye for great brand partner opportunities and the ability to stay on the pulse of culture, news, media, design, influencers, tech, and trends.
- Health insurance with 100% covered premiums for you and your dependent children.
- Fertility and adoption benefits.
- Headspace mindfulness app subscription.
- Retirement benefits with employer match.
- Flexible paid time off.
- Up to 20 weeks of paid family leave.
- Equity plan for all employees.
- Commuter benefit in the form of reduced tax.
- Education reimbursement.
- Employee donation match to community organizations.
- 6 Global Employee Resource Groups (ERGs).
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