Performance Marketing Manager – Tock

4 semanas atrás


Aveiro, Aveiro, Portugal Boundlessfellows Tempo inteiro

About the Role

Tock is seeking a highly skilled Performance Marketing Manager to join our dynamic team. As a key member of our growth marketing team, you will be responsible for developing and executing a digital marketing strategy to drive new customer acquisition and brand awareness.

Key Responsibilities

  • Build and manage digital marketing campaigns across paid and organic channels
  • Develop and execute tests to improve conversion rates and optimize campaign performance
  • Collaborate with cross-functional teams to coordinate demand generation strategy development activities
  • Manage audience development and segmentation using 1st and 3rd party market, vertical, and product-level user data
  • Partner with internal content and graphic design teams to build collateral that powers demand gen campaigns and programs
  • Manage digital marketing budget and demonstrate a deep appreciation for spend effectiveness
  • Analyze channel, campaign, and program performance to identify optimization opportunities
  • Deliver campaign results to leadership and other team members, explaining the drivers of over/underperformance

Requirements

  • 5+ years of related, hands-on experience in B2B demand generation or paid acquisition
  • Advanced proficiency in all paid search and social platforms with an ability to increase customer acquisition through ground-up strategies
  • Experience with programmatic, display and content syndication vendors
  • Project management skills and attention to detail
  • Experience making data-driven decisions while managing changing priorities
  • Experience using tools like Google Analytics and Looker

About Tock

Tock is the all-in-one system for reservations, takeout, delivery, and events. We are changing the way restaurants, wineries, and culinary event organizers run their business and how guests explore, discover, and book at these places all around the globe.



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