Digital Acquisition Strategist
Há 4 dias
About VanillaHR
We are a software company that provides an HR and candidate management platform for companies and agencies.
Our solution allows companies to source and manage candidates, collaborate with the hiring team, and offer a simple and understandable recruitment management platform.
We are seeking a highly motivated and results-driven Digital Acquisition Strategist to join our team.
The ideal candidate will be responsible for designing and implementing the acquisition marketing strategy.
You will monitor the results and profitability of your actions, be proactive and work towards the continuous improvement of the acquisition strategy.
Missions:
- Implementation of the acquisition strategy (targeting, channel, message) to achieve the funnel objectives (MQL/SQL/RDV)
- Monitor the lead journey, from acquisition to conversion by the sales team
- Deploy multi-channel lead generation campaigns (SEO, SEA, retargeting, emailing, display, etc.) via online channels
- Design and distribute impactful marketing content to increase the visibility of our solutions and generate traffic to the site
- Earn a salary of $80,000 - $110,000 per year based on experience
Required profile
- With higher education, you have at least 3 years of experience in digital marketing / growth hacking, acquired in BtoB, ideally in a SaaS
- Proven expertise in digital acquisition (SEA, SMO, social media)
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