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E-Commerce Marketing Manager

3 meses atrás

Lisbon, Portugal Purolabs Tempo inteiro
E-Commerce Marketing Manager (UK Shopify Brand)

Note: Please submit resumes in ENGLISH RESUME ONLY.

* This is an independent contractor position.

Work Schedule: Monday to Friday, 7AM to 3PM Eastern Standard Time (to work UK hours)

About Us

We're a thriving, UK-based DTC E-Commerce brand in health and wellness with a fully remote team. Due to rapid expansion we're seeking a strategic and innovative E-Commerce Marketing Manager to lead our marketing initiatives and drive our brand's growth. As the ideal candidate, you'll have a proven track record in DTC E-Commerce, with a strong focus on developing and implementing comprehensive marketing strategies.

Key Responsibilities

- Develop and execute innovative, data-driven marketing strategies to drive business growth

- Lead and mentor our internal marketing team, fostering a culture of creativity and continuous improvement

- Identify new marketing opportunities and trends, adapting our approach to stay ahead of the curve

- Manage and optimize campaigns across multiple platforms (Google Ads, Meta Ads, Amazon)

- Oversee email marketing campaigns and flows using Klaviyo, with a focus on strategic segmentation and personalization

- Direct landing page design, copywriting, and optimization efforts to maximize conversions

- Guide our social media strategy, content calendar, and community engagement initiatives

- Analyze campaign performance, provide data-driven insights, and make strategic recommendations for improvement

- Develop and manage the marketing budget, ensuring optimal resource allocation for maximum ROI

About You

- 5+ years of experience in E-Commerce

- A strong track record of driving growth for a DTC brand

- Proven leadership skills with the ability to manage and inspire a remote team

- Strategic thinker with a talent for developing innovative marketing initiatives

- Deep understanding of Shopify and DTC E-Commerce

- Knowledge of digital advertising platforms (Google Ads, Meta Ads, Amazon)

- Proficiency with email marketing using Klaviyo

- Strong analytical skills and experience with analytics tools like GA4

- Ability to balance creative thinking with data-driven decision making

- Experience in managing significant marketing budgets

- Fluent in English and strong attention to detail.

- Highly organised with excellent communication skills

What We Offer

- Fully remote work for a UK business with flexible hours

- Opportunity to lead marketing efforts and shape strategy for a growing brand

- Collaborative team culture that values creativity, and strategic thinking

- Competitive salary and paid vacation

- Resources to implement your ideas and make a significant impact

- Continuous learning and professional development opportunities

If you're passionate about E-Commerce, have a knack for developing innovative marketing strategies, and want to make a significant impact in a growing business, we'd love to hear from you