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E-commerce Marketing Manager

3 meses atrás

Lisboa, Lisboa, Portugal MEI Lda Tempo inteiro

A MEI Europa é uma PME Líder no mercado dos Pequenos Eletrodomésticos e Eletrónica de Consumo fundada à cerca de 30 anos em Portugal.

Neste Momento procuramos um/a E-commerce Marketing Manager altamente motivado/a, pronto/a a integrar uma empresa em evolução constante.

Funções:
Com reporte ao Diretor Comercial & Marketing terá diversas responsabilidades, desde organizar o aspeto visual do e-merchandising ao marketing e gestão dos conteúdos online

  • Definir e implementar a estratégia garantindo a excelência operacional do e-commerce no site MEI, sites de Clientes e Marketplaces
  • Colaborar com toda a equipa comercial, marketing, digital, administrativa, financeira e logística para entregar uma experiência digital excecional, garantido cooperação entre equipas de vendas e digital
  • Definir e monitorar Key Performance Indicators alinhados com a estratégia e o orçamento
  • Fornecer análises e relatórios sobre métricas como vendas mensais, desempenho da e-oferta, tratamento de pedidos, recuperação de carrinhos de compras etc.
  • Co-criar o Business Plan anual na perspectiva dos canais E-commerce, alinhando internamente com os respetivos stakeholders
  • Acompanhar e executar esquemas globais de fidelização digital relacionados ao e-commerce
  • Co-criar presença e estratégia em marketplaces de afiliados
  • Procurar ativamente as melhores práticas e ideias inovadoras enquanto membro ativo da Equipe de Marketing de Consumo
  • Implementação de planos anuais de comércio electrónico e definição da estratégia de CRM
  • Analisar o tráfego e verificar se há falhas no sistema digital, de forma a ter a equipa técnica a informada para resolver qualquer problema imediatamente.
  • Apoio na gestão de redes sociais e e-mail marketing
  • Gestão do nosso e-commerce (adicionar/remover produtos, configurar produtos, criar promoções, criar campanhas etc.)

Requisitos:

  • Inicio de carreira, máximo 1-2 anos de experiência
  • Licenciatura na área de Digital, Marketing, Comunicação, Gestão ou Economia
  • Disponibilidade para Trabalhar nos nossos escritórios em Sintra
  • Experiência em Marketing de Consumo (preferencialmente em e-Commerce e/ou marketing digital)
  • Capacidade de MultiTasking e Proatividade
  • Excelentes capacidades de comunicação Oral e Escrita
  • Excelente capacidade de gestão de tempo e priorização de tarefas
  • Fluente em Inglês (escrito e falado)
  • Experiência em Microsoft Office
  • Experiência no desenvolvimento de copy para web (websites, redes sociais, email marketing, entre outros);
  • Conhecimentos de SEO, Google Ads e Google Analytics

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