Digital Marketing Campaign Manager

Há 1 mês


Braga, Braga, Portugal Nestlé Sa Tempo inteiro

Nestlé Business Services (NBS) is a leading provider of integrated business solutions. As a CRM Deployment Specialist, you will play a critical role in delivering exceptional customer experiences for Nestlé's clients by deploying campaigns across various communication channels.

Key Responsibilities:
  • Collaborate with Nestlé brands to create targeted email, push notification, and SMS campaigns based on defined strategies
  • Design and develop HTML content using templates, ensuring accuracy and quality
  • Implement database segmentation on email marketing tools
  • Create customer journeys aligned with brand guidelines
  • Develop and monitor A/B tests to optimize engagement and deliverability
  • Analyze campaign performance and generate KPI reports
  • Foster effective relationships with internal and external stakeholders
Requirements:
  • Bachelor's or Master's degree in Marketing, Digital Marketing, Communication Design, or related field
  • Experience with email marketing tools such as MailChimp, Adobe Campaign, or Salesforce Marketing Cloud
  • Knowledge of HTML and CSS
  • Proficiency in English (spoken and written)
  • Ability to quickly learn new technologies and working methods
  • Strong analytical skills
  • Knowledge of Marketing Automation/Creation of customer journeys (a plus)
What We Offer:
  • Development of expertise in Nestlé's Shared Services Business
  • Culturally diverse team environment
  • Local and international exposure
  • Flexible working environment
  • Competitive salary: €45,000 - €60,000 per annum, depending on experience
  • Annual bonus based on performance
  • Meal allowance card
  • Flex Benefits
  • Nestlé Club membership
  • Free coffee and snacks at the office
  • Shop with special discounts for employees
  • Company equipment according to professional needs
  • Medical support available at the office
  • E-learning courses and training program


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