Brand Lead for Global Biopharmaceutical Company
Há 1 mês
About the Role
As a key member of our client's cross-functional team, you will collaborate closely with marketing, sales, and medical affairs to develop campaigns that align with brand objectives, customer needs, and regulatory requirements.
You will work with the Brand Lead and Customer Experience Strategist to implement campaigns that follow the strategic brand plan, utilizing an omnichannel, personalized approach to create, edit, and review scientific content for marketing and awareness campaigns.
The ideal candidate will ensure that campaigns and user journeys meet customer needs and that all content is clear, concise, and tailored to target audiences.
Responsibilities include focusing on content efficiency, collaborating with global teams and external agencies for content creation, adaptation, and localization, utilizing a lean reutilization approach.
You will also engage with the content production team to ensure accurate, effective content delivery and act as the main contact for aligning content with product launches and business goals.
This role requires a strategic mindset, familiarity with customer journeys, and the ability to build content plans based on user data analysis.
What You Will Gain
By joining our client's team, you will have the opportunity to work on innovative and impactful campaigns in key therapeutic areas, contributing to the success of a leading global biopharmaceutical organization.
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