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Senior Manager, Marketing Technology

3 meses atrás


Lisboa, Portugal Zendesk, Inc. Tempo inteiro

Job Description We are seeking a Senior Manager of Marketing Technology to establish and lead a team of 5-6 Product Managers. This pivotal role involves the strategic oversight and administration of our global suite of marketing applications. The ideal candidate will demonstrate a successful track record in managing marketing technology stacks and possess the ability to collaborate effectively with cross-functional teams and leadership to devise and implement a comprehensive Global Marketing Technology Strategy & Roadmap.
Key Responsibilities:
Develop and maintain a Global Marketing Technology Strategy & Roadmap in collaboration with senior leadership.
Manage product usage, budgets, and renewals to ensure cost-effective marketing technology resource deployment.
Administer access levels, user groups, and permissions within the marketing technology stack.
Strategize, roadmap, and administer a suite of:
Creative and Production Tools, including DAM, video asset management, web development/hosting, video production, workflow management, transcription, and accessibility.
Marketing Analytics Tools.
Events Tools.
Direct mail, e-gifting, social media, ABM, and partner marketing, and others.
Oversee new technology requests, manage renewals, and lead the optimization of the technology stack.
Align marketing technology with cross-stack and cross-functional initiatives to support organizational objectives.
Represent the Marketing department on the Enterprise Architecture Review Board and Ai Venture Board.
Collaborate with Marketing Operations, Marketing Analytics, IT, and ED&A teams, ensuring alignment and satisfaction among end-users within the Marketing department.
Qualifications:
8-10 years of experience in support and administering Marketing Technology.
At least 5 years of leadership experience in a technical role.
In-depth knowledge of marketing technology applications and industry trends.
Proven project management skills with the ability to oversee multiple projects simultaneously.
Strong communication, collaboration, and stakeholder management abilities.
Demonstrated expertise in developing strategic plans and translating them into practical roadmaps.
Experience in budget management and optimization of technology resources.
Proficiency in managing complex marketing technology stacks.
Ability to thrive in a global, multicultural work environment.
What We Offer:
A dynamic and challenging role within a global corporation.
The chance to lead a passionate team of product managers.
A collaborative workplace that prioritizes innovation and growth.
A competitive salary and comprehensive benefits package.
Opportunities for professional development and career progression.

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