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Global Customer Engagement Manager

Há 1 mês

Porto, Porto, Portugal Fedex Eu Tempo inteiro
About the Role

We are seeking a seasoned Global Customer Engagement Manager to lead our Lifecycle Marketing efforts across Europe. In this role, you will be responsible for developing and executing data-driven, multi-channel customer lifecycle marketing programs that drive engagement, loyalty, and growth.

As a key member of our Marketing team, you will work closely with cross-functional regional teams to tailor engagement strategies to each market while maintaining global consistency.

Key Responsibilities
  • Develop and execute lifecycle marketing initiatives that span the entire customer journey, from acquisition to retention and reactivation
  • Collaborate with cross-functional teams, including marketing, product, IT, and analytics, to ensure alignment and efficient project execution
  • Design end-to-end customer engagement journeys that integrate seamlessly across digital and physical channels
  • Coordinate lifecycle marketing efforts across multiple European markets, ensuring consistent messaging and personalized offers
  • Monitor and optimize program performance using data-driven insights and key performance indicators (KPIs)
Requirements

To be successful in this role, you will need:

  • 3+ years of experience in lifecycle or engagement marketing, with a proven track record of managing large-scale marketing initiatives
  • Strong project management skills, with experience leading cross-functional teams and coordinating multiple projects simultaneously
  • Expertise in developing and optimizing personalized customer engagement journeys, with a deep understanding of customer behavior and channel performance
  • Proficiency in using analytics tools to monitor and analyze program performance, with the ability to interpret data insights and collaborate with analytics teams to improve marketing strategies
  • Experience working with EU regulatory and legal frameworks, with a strong understanding of data protection and consumer rights laws
What We Offer

In return for your expertise and dedication, we offer a competitive salary of €80,000 - €100,000 per annum, depending on experience, plus a range of benefits, including training and development opportunities, employee assistance programs, and comprehensive health insurance. If you are passionate about delivering exceptional customer experiences and driving business growth, we would love to hear from you