Digital Performance Marketing Lead
Há 1 mês
About Alts Digital: A fast-growing company that acquires new customers for leading brands in the iGaming and financial industries. As a remote team, we prioritize user-centric experiences through data analysis, carefully crafted content, and seamless interactions.
Job Title: Digital Performance Marketing Lead
Role Overview:We're seeking an experienced Digital Performance Marketing Lead to scale and optimize paid advertising campaigns for top Portuguese websites in credit intermediation.
- Manage significant budgets to drive measurable performance and maximize ROI across Meta, Google, and other platforms.
- Analyze campaign performance using data-driven insights, leveraging advanced analytics, audience segmentation, A/B testing, and real-time reporting.
- Collaborate with cross-functional teams to create high-performing ad creatives and landing pages.
- Conduct competitor benchmarking and market analysis to uncover strategic opportunities and maintain a competitive edge.
Requirements:
- Proven experience in leading and managing PPC, email, and/or display advertising campaigns.
- Expertise in both Meta and Google Search ecosystems, with knowledge of additional platforms like Reddit.
- Proficiency in optimizing landing pages and user funnels to maximize conversions.
- Hands-on experience with A/B and multivariate testing, as well as marketing analytics tools like Google Analytics and Google Search Console.
Salary and Benefits:
Up to €26,000 per year, depending on skill level and experience. Enjoy a 100% remote startup environment, flexible schedule, and benefits including health insurance, working from co-working spaces, and financial support for professional development.
As a talented individual, you'll thrive in a goal-oriented environment, driving exceptional results and growth alongside your peers. With a passion for experimentation and innovation, you'll help shape the future of digital performance marketing at Alts Digital.
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